When we fed first responders at the local fire station, Bob notified me that he was using  Pork Barrel BBQ seasoning from Costco for his meat.  To keep us on the same page, I picked up the same and now use it for all pork, as seen in this video.  

Why we love it:  I find that many rubs just take the easy way out by being sweet.  This rub is savory in all the right ways, and if you want some sweetness, just add brown sugar yourself.  This is now my go-to rub for any kind of pork.